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Consumers alert to trends rather than traditional beer drinkers: breweries have to adapt to a changing market that is also being served by an increasing number of new providers. To survive and succeed, breweries need to expand their portfolios both cost-efficiently and in line with the highest quality standards. Digitalization plays a key role in this process. It gives them the tools to be able to respond quickly, flexibly and cost-efficiently to current market demands, with no loss of quality. Digitalization makes the flood of data in breweries transparent and easy to follow: from stock receipt to shipping, from the brewing vat to management, and from product development to the glass.
The Digital Enterprise enables manufacturing companies to streamline and digitalize their entire business process, seamlessly integrating suppliers into the mix. They can begin at any point of their value chain, from product design to service, and can extend digitalization gradually, depending on their current needs.