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Visit us at Hannover Messe 2026
Turn data into a competitive advantage with real world Industrial AI. Join us from 20 -24 April or online.
Software-defined automation is a shift in industrial DNA. We believe that moving control logic to a centralized, software-centric architecture is the key to unlocking cloud-like flexibility on the shop floor. This approach creates a seamless execution environment where updates are deployed instantly, and production scales at the speed of code.
Move beyond the constraints of traditional PLCs. By adopting a software-defined layer, you gain the ability to reconfigure production lines via code, minimizing physical changeover time and optimizing resource allocation.
By utilizing automation, you can apply modern DevOps practices—like continuous integration and automated testing—to your production environment. Move from rigid, hardware-bound cycles to iterative performance improvements.
Software-defined automation allows you to virtualize control functions, shortening time-to-market for new products and enabling "as-a-service" business models that were previously limited by hardware life cycles.
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Turn data into a competitive advantage with real world Industrial AI. Join us from 20 -24 April or online.
Discover how others have virtualized their industrial operations.

Case study
Our collaboration with Projektplanungs- Beratungs- und Entwicklungs GmbH in Austria providing the company an economic advantage by virtualizing control systems using Industrial Edge and software-defined architectures.

Article
A switchgear factory in Kalwa near Mumbai, India combines state-of-the-art production with a software-defined infrastructure, allowing legacy equipment to be managed through modern digital twins and centralized software control.
Story
The Siemens Electric Motor Factory in Bad Neustadt, Germany, is advancing by automating through software-centric layers, integrating legacy equipment into a unified, programmable environment.
Merge the flexibility of IT-style software management with the precision of industrial execution. By abstracting your automation layer, you can use data and code to manage finite resources efficiently, driving a new standard for industrial sustainability and flexibility.

Siemens is collaborating with Snowflake to bridge the gap between software-defined control and the AI Data Cloud, unlocking unprecedented scale for AI-driven manufacturing.

Why are leading manufacturers moving away from hardware-centric automation? Learn the roadmap for implementing a software-defined architecture on your shop floor.

Go from hardware dependency to a software-defined ecosystem. See how to use digital twins and simulations to detect errors early, virtualize commissioning, and validate automation logic before it touches physical hardware.
Don't let proprietary hardware cycles dictate your production roadmap. Transition to a software-defined architecture that scales with your business needs and adapts to market shifts in real-time.