Automation Tour 2026

Let's Automate Automation: Shaping the Future of Industry

How Software-Defined Automation, AI, and the Digital Twin will transform your business. 9.-18. June 2026.

The industry event for industrial automation near you: 4 times in Austria!

Welcome to the Let's Automate Automation Tour Austria

Companies face major challenges: accelerating innovation cycles, operating more sustainably, and ensuring the long-term stability of their assets. Complexity is increasing – whether due to disrupted supply chains, demographic change, or rapid technological developments.

From classic to software-defined automation

With Software-Defined Automation, Siemens presents the solution for the complex challenges of industry. We are ushering in a new era: away from rigid systems and towards intelligent, flexible automation that adapts itself and reacts to unforeseen events – the automation of automation.

Discover with us the next level of automation. By combining our powerful automation portfolio with the Digital Twin and industrial AI, we enable companies to continuously learn, adapt, and translate insights into concrete actions.

The focus of our event

The three pillars for a successful AI-powered digital company

Automation Tour Austria - Highlights - SDx

Software-Defined Automation

Leverage the advantages of modern IT principles such as modularity and standardization directly for your industrial value creation. With SDx, you can implement changes faster and more securely, flexibly adapt your systems to new requirements, and sustainably strengthen your competitiveness.

Automation Tour Austria - Highlights - AI

Industrial AI

Discover how artificial intelligence not only analyzes but also actively interacts with industrial hardware. Industrial AI drives the automation of automation, leading to greater autonomy.

Automation Tour Austria - Highlights - Digital Twin

The Comprehensive Digital Twin

Learn how the Digital Twin treats product and production as a cohesive system. It links requirements and opportunities across the entire lifecycle, creating a unified digital representation of reality.

Why this transformation is crucial now

Automation is important, but industry today needs greater adaptability. With 'Software-Defined Automation', we make the real world programmable. This means faster simulations and production lines that can be flexibly adapted. Siemens combines its expertise from industry and IT to support you on your journey to becoming an AI-powered digital enterprise.

Join us and help shape the future of automation!

Time	Topic
8:30	Get-together with coffee and snacks with Microfair
9:00	Start of the Automation Tour: Welcome & Overview Introduction of the team, topics, and the day's schedule Roman Werhun
9:15	The Future of ProductionHow can we secure our location and withstand global competition? Gerald Meyer / Heimo Heininger
9:30	Production in Transition Data in, benefits out: How industrial AI and software-defined automation impact production Heimo Heininger, Johannes Rauer-Zechmeister
10:00	Coffee Break with Microfair
10:20	Cybersecurity in Industry: Requirements & Obligations for Machine Builders and Operators An overview of the European cybersecurity strategy, its legal requirements based on IEC 62443 and concrete solutions for implementation. Ferdinand Strauss
10:50	Future-proof positioning: Developing our portfolio to meet market demandsInsights into product innovations, strategic portfolio expansions, and targeted innovations Roman Werhun
11:00	Coffee break with Microfair
	Start of the practically oriented Deep Dive Sessions Choose three from the six possible topics: 1) SIMATIC Controller & TIA Portal V21 2) High-End Motion Control with SIMATIC Technology CPU & SINAMICS S220 3) Industrial AI in Action: Virtual PLC, Edge Computing, Visual Quality Inspection, and Industrial Copilot for TIA Portal 4) Understanding and Implementing Cybersecurity Requirements According to IEC 62443 5) Efficient Motion Control: SIMATIC S7-1200 G2 & SINAMICS S200 6) WinCC - Modern Visualization Solutions from Operator Panel to SCADA System
11:30	Deep Dive Session 1, 2, or 3
12:20	Lunch with Microfair
13:20	Deep Dive Session 4, 5, or 6
14:10	Coffee break with Microfair
14:30	Deep Dive Session 1, 2, or 3
15:20	Closing Remarks & Networking with Drinks and Snacks
16:30	End

Discover the future of automation!

Immerse yourself in the world of innovative automation solutions at our exclusive microfair as part of the Automation Tour. Experience firsthand how Siemens optimizes your production processes with pioneering technologies and prepares you for the challenges of tomorrow.

Insights into our highlights:

Intelligent Engineering & High-Performance Control:
- Learn all about the latest features in Step 7 in the TIA Portal V19.
- Discover the performance and reliability of our SIMATIC S7-1500 (R/H) high-end controllers, as well as the versatility of the S7-1200 G2 & LOGO! 9 for small to medium-sized applications.
Software-Defined Automation & AI Innovations:
- Experience the advantages of SIMATIC AX Logic Control Engineering & WinCC Unified Elements for maximum flexibility in PLC programming and HMI creation.
- Be inspired by the Industrial Copilot for TIA Engineering – our AI chatbot that intelligently supports you in programming and troubleshooting.
Precise Motion & Efficient Drive Technology:
- Join us for live demonstrations of the precise control of motion sequences with our high-end SINAMICS drive system and the SIMATIC controller.
- Discover our energy-efficient SIMOTICS E motors, which reduce your operating costs and sustainably increase the performance of your systems.
Networked Peripherals & Digital Visualization:
- Optimize your field device connectivity with our flexible and intelligent solutions: SIMATIC ET 200, MFCT & IO-Link.
- Learn how SCADA, WinCC Unified, and SIMATIC HMI panels visualize your systems and how industrial PCs, Inspekto (AI-based quality inspection), and edge computing solutions intelligently utilize your data.
Secure Networks & Precise Weighing Technology:
- Learn about high-performance SCALANCE solutions for industrial communication and network security in the areas of firewalls, switches, remote maintenance, and asset detection – including the SCALANCE S605, SCALANCE S675, SCALANCE XR300, and the SINEC Family.
- Experience our precise SIWAREX weighing technology including the new WP361 electronics for differential dosing applications and discover the new, decentralized power supplies SITOP PSP/PDP6200 with high protection class IP65.

Take this opportunity to exchange ideas with our experts, ask your questions, and experience the latest trends in automation live. We look forward to your visit!

Deep Dive Sessions

Deep Dive Session 1

SIMATIC Controllers, Peripherals & TIA Portal V21: Innovations for Your Engineering of the FutureMario Kahlig, Alexander Hinner, & Alexandru Cebuc

Discover the latest features and the roadmap of the SIMATIC family in this deep dive session.

Our experts will show you the highlights of Step 7 in TIA Portal V21, the performance enhancements of the S7-1500 CPUs (FW 4.1), innovations in redundant systems, and distributed I/O. As a special highlight, you will experience the brand-new S7-1200 G2 – with higher computing power, seamless connectivity, improved diagnostics, and enhanced scalability.

Ideal for anyone who wants to optimize their automation processes and make their engineering in TIA Portal more efficient.

Deep Dive Session 2

High-End Motion Control with SIMATIC T-CPU & SINAMICS S220: Next-Generation Motion Control for Demanding ApplicationsRoland Schüller & Thomas Ballon

Experience the groundbreaking innovations in high-end motion control: the SIMATIC S7-1500 T-CPU combined with the next-generation SINAMICS S220.

Discover the maximum performance of the Open Controller 3, accelerated applications thanks to multi-core support, and efficient textual and visual programming of complex motion sequences with Motion Control Language and the new G-code editor. You will also gain insights into the modular SINAMICS S220 drive system (FW V6.6) and its seamless integration in the TIA Portal.

Ideal for anyone who demands the highest performance from their motion control applications and wants to fully leverage the potential of state-of-the-art Siemens technology.

Deep Dive Session 3

Industrial AI in Action: Your Guide to Smart Production with Virtual PLC, Inspekto & Edge ComputingMatthias Jäger & Johannes Rauer-Zechmeister

How can AI be used in practice in industry? This deep dive session shows what already works today and how you can optimally leverage the potential of AI for your production.

Learn how industrial PCs form the robust foundation for innovative AI applications – from virtual PLCs to intelligent edge solutions. Using practical use cases, you will experience visual quality inspection with Inspekto, efficient analysis of machine and process data, and the Copilot for TIA Engineering as a personal assistant. You will also receive an outlook on the next development steps in the industrial computing portfolio.

Ideal for anyone who wants to increase efficiency, optimize processes, and future-proof their production with industrial AI.

Deep Dive Session 4

Practical implementation of the cybersecurity requirements from the new Machinery DirectiveAndreas Ettinger & Thomas PfeifferThe threat of cyberattacks on machinery and production facilities is constantly increasing – at the same time, legal requirements are growing with the Machinery Directive, NIS 2, and the Cyber Resilience Act (CRA).

In this practical workshop, you will gain a comprehensive overview of how to meet the security requirements of the Machinery Directive based on prEN 50742 and our IEC 62443-certified SIMATIC products. In a live demonstration, we will show you how to properly secure your system and activate logging for tracking security-relevant events using the integrated Security Wizard in the TIA Portal.

Ideal for anyone seeking concrete implementation steps and recommendations to future-proof their systems and ensure compliance with the latest regulations.

Deep Dive Session 5

Efficient Motion Control: Cost-Effective Control and Drive Solutions with SIMATIC S7-1200 G2 & SINAMICSRené Zehentmayr & Bernhard Schmid

Implement precise motion sequences simply, efficiently, and cost-effectively – especially for the lower price segment.

Discover the interplay of the SIMATIC S7-1200 G2 with the proven SINAMICS S200 drive solutions and the brand-new SIMAMICS E drives in extra-low voltage. Experience how SIMATIC Motion Control implements precise sequences, how SIMATIC F-TM Drives in ET200SP simplify integration, and how the new components offer maximum performance. In a live demo, we will demonstrate seamless integration into the TIA Portal – with technology objects and Ready2Use libraries, you'll reach your goal in no time.

Ideal for anyone looking for cost-effective, high-performance, and easy-to-integrate motion control solutions.

Deep Dive Session 6

Modernize Now – WinCC Ready for the Future of Your Visualization

Mathias Pichler & Marlene Schietz

With WinCC Unified, WinCC V8, and WinCC OA, Siemens offers future-proof visualization solutions – from single-user applications to complex SCADA systems.

This workshop will cover: new features in WinCC V8.2 (especially cybersecurity), the hardware roadmap and migration tools for WinCC Unified (in the context of CRA), updates on WinCC OA licensing options, as well as process management add-ons and industry-specific extensions to optimize your visualization.

Ideal for anyone who wants to modernize their visualization systems and prepare their plants for tomorrow's challenges.

Automation Tour 2026

Welcome to the Let's Automate Automation Tour Austria