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GridLink Channel Partner Program

Siemens' GridLink Channel Partner Program enables electrical distributors to deliver medium-voltage power distribution, automation, and digital solutions through long-term, strategic partnerships.

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Ready to become a channel partner?

Reach out and let's chat!

Built for growth and scale

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GridLink is a strategic partnership model designed to help distributors and Siemens Electrification & Automation grow together in a rapidly evolving energy landscape. As customers across industries face increasing demands for electrification, resilience, efficiency, and digitalization, GridLink moves beyond transactional selling to support long-term planning, coordinated investment, and scalable execution. By aligning Siemens’ medium-voltage portfolio with distributor reach and customer relationships, GridLink improves visibility, accelerates deployment, and delivers consistent value across diverse markets.

Partner benefits

Sales and market engagement

  • Lead routing and deal registration
  • Joint account planning and coordinated engagement
  • Alignment on strategic initiatives across key accounts

Training and technical enablement

  • Access to Siemens Power Academy and e-learning
  • Certification pathways for medium-voltage, protection, and automation
  • Early visibility into product roadmaps and advancements

Solution and delivery support

  • Application engineering and solution validation
  • Structured escalation and technical collaboration
  • Commissioning and service coordination (as applicable)

Marketing and market development

  • Co-branded campaigns and thought leadership
  • Joint events, technical forums, and customer engagement
  • Visibility through Siemens marketing channels

Why GridLink?

Customers today need partners who can deliver more than individual products, they need coordinated solutions that support long-term operational and infrastructure goals.

GridLink provides a framework for collaborative planning, enablement, and go-to-market alignment. It is designed to support customers across industries and is differentiated by:

  • Structured joint planning and regular business reviews
  • Clear roles, performance visibility, and data-driven decisions
  • Strong emphasis on technical certification and solution expertise
  • Portfolio-wide engagement across equipment, automation, digital, and services
  • A scalable model that supports multiple verticals and applications

GridLink represents a mindset shift that prioritizes partnership, transparency, collaboration, and sustained growth over one-off transactions.

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Covered portfolio

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GridLink Channel Partners support a comprehensive Siemens portfolio, including:

  • Medium-voltage distribution equipment
  • Protection relays and protection & control systems
  • Grid automation and digitalization solutions
  • Services, spare parts, and lifecycle support

This breadth enables partners to engage customers holistically, from reliability improvements to advanced automation initiatives.

Program structure and partner tiers

GridLink includes multiple partner tiers based on capability and commitment. As partners progress, they gain deeper collaboration and expanded benefits. Tiers are designed to:

  • Encourage investment in technical expertise and certification
  • Support dedicated sales and engineering resources
  • Enable structured planning and governance
  • Scale marketing, enablement, and delivery capabilities

Each tier provides a clear path for growth and long-term partnership.

Pyramid diagram labeled AUTHORIZED, SILVER, GOLD, and PLATINUM from bottom to top on a dark blue background.
Two professionals standing together using a laptop, with a large green infinity symbol on a dark blue background.

Ready to become a channel partner?

Reach out and let's chat!

Join the GridLink program