President, Digital Factory
Raj Batra leads the Digital Factory (DF) Division for Siemens in the U.S. In this role, Batra is responsible for overseeing all development, marketing, sales, R&D, vertical industry and manufacturing aspects for Siemens’ DF business in the United States.
Joining Siemens in 1993, Batra has held a variety of high-level management and sales positions across all key areas, including the Automotive and Aerospace industries. Prior to Siemens, Batra worked as a sales engineer and product manager developing automation solutions for discrete manufacturing and process industries.
Batra holds a Bachelor of Science in Electrical Engineering from Lawrence Technological University in Michigan and a Masters of Business Administration (MBA) from the University of Michigan. He is a member of the Board of Governors of the National Electrical Manufacturers Association (NEMA) and also serves on the Executive Committee of the Manufactures Alliance for Productivity and Innovation (MAPI).