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Fast, Local Production with AI-Powered 3D Printing

Armed with AI-assisted robots from CEAD and our software, automation and additive manufacturing capabilities, US-based 3D-printing furniture manufacturer HADDY is well on its way to redefining not only how furnishings are being made, but what they can become. 

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3d printed furniture

In St. Petersburg, Florida, Haddy is helping shape new possibilities in furniture manufacturing. The company provide home furnishings that combine innovative design and the creative use of resources with aesthetic appeal. 
Ambitious aims demand ambitious action and to help carve its new path forward, Haddy partnered with Dutch 3D-printing company CEAD and Siemens to construct the world's largest 3D-printing facility, cheekily dubbed the “micro factory.” The 3,000 square-meter facility features a fleet of eight robots and can produce up to 300,000 printed pieces per year. 

Haddy is 3D printing world builder. We've been in partnership with Siemens from the beginning to solve the most difficult challenges.
Jay Rogers, CEO and co-founder, Haddy

Innovation starts with precision control and engineering

By combining the digital and real worlds, Haddy’s micro factory is enabling scalable, flexible furniture production. Siemens’ Designcenter software is used to design large-format parts produced through additive manufacturing and prepare those designs for robotic production. Teamcenter software manages product data and configuration across sites, while drives and controllers form the core structure of production. This fully digital production workflow also incorporates CEAD’s large-scale hybrid Flexbot systems, which are based on our Sinumerik One technology. 

“To do all the tricks that we envisioned to make large-scale additive manufacturing a reality, we really wanted a very powerful controller,” says Lucas Janssen, CEO of CEAD. “That's when we started combining robotics and numeric controller for large format 3D printing.

“Additive manufacturing is an enabler for the furniture industry, and Haddy is revolutionizing its production”, states Karsten Heuser, Vice President of Additive Manufacturing at Siemens AG.

TSM00374 Siemens Haddy

AI-assisted systems enables artful designs

Equipped with our engineering ecosystem, Design Copilots and CEAD’s Flexbots, HADDY can bring numerous novel concepts to life. Designers input their ideas, which is then created digitally and later printed into being. “We’re taking design in words and spinning it straight into a printed product,” Jay Rogers says. 

Giving materials a second life

But building beautiful products is not Haddy’s only goal. The company is also intent on maximizing resource efficiency through its circular material strategy. Traditional manufacturing methods – such as cutting, milling, and carving – waste 30 to 90% of the original material. 3D printing builds objects layer by layer, saving half to three-quarters of the raw material.

Producing locally with recyclable materials also increases circularity and resource efficiency. Haddy reuses bio-compostable materials such as coffee, wood, hemp, algae, and oyster shells, as well as plastics that are at the end of their life cycle.

One example is St. Petersburg’s coffee shop Paradeco: With Haddy’s optimized furniture design, selected use of materials and durability, it could withstand Florida’s harsh coastal conditions. By combining circular materials with digital precision, the Paradeco Coffe Roasters show how advanced manufacturing can support durability, functionality and the local community.

Additive manufacturing is opening new possibilities for product design and production. Companies like Haddy are leading the way, optimizing energy use, reducing material waste and championing innovative uses in the circular economy.

TSM00858-Siemens-Haddypng1 original

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