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Frankfurt / Erlangen, Germany, 2012-Oct-24
Siemens introduced their new RiC (Receiver in Canal) hearing device, Ace, for the first time at the 57th International Congress of Hearing Aid Acousticians 2012 (EUHA) in Frankfurt. Thanks to the minute components, the housing is so tiny that it disappears discreetly behind the ear. Although it is so small, it is big in covering a wide range of hearing losses - from mild to moderately severe. Ace is based on Siemens' new hearing instrument platform Micon, which was also launched at the EUHA.
Particularly in Germany and Europe, most people with hearing impairments choose Behind-the-Ear (BtE) hearing systems, and many of those tend to select RiC devices. With these devices the receivers (amplifiers) are placed directly in the ear canal and inconspicuous wires are used to connect to the actual hearing aid, which sits behind the ear. By making the receiver a separate unit, the devices can be made smaller than the classic BtE hearing aids. With Ace, Siemens is once again setting new standards for the industry, this time in the context of their "Agenda 2013" initiative. It is the smallest BtE instrument made by Siemens to date, and thanks to its ultra-slim design, it is concealed discreetly behind the ear.
This next step in miniaturization was made possible by utilizing the smallest components and batteries available. Thanks to Ace's energy efficient electronic control system that uses very little power, a size 10 battery lasts up to five days even when fitting up to moderately severe hearing losses. It is the only hearing aid of this size that is available with two different housing options. One model has a small on-board program button with which settings can be adjusted directly on the hearing device. In the second, completely smooth version, the settings are fully automated.
The ergonomic mini-amplifier that is worn in the ear canal is also a new development and is available in four lengths and in four performance levels. In addition, Ace can be fitted with high-performance receivers that are similar to an In-the-Ear device, bringing the fitting options to a total of five. The tiny product is therefore suitable for mild to moderately severe hearing losses.
Thanks to the integrated Tinnitus noiser function, Ace can additionally help the large population of people who also suffer from tinnitus. The hearing instrument generates a type of counter-noise that diverts attention from the "ringing" in the ears associated with tinnitus. The type of counter-noise used is determined by the affected person in consultation with their hearing device acoustician. At the touch of a button, the hearing instrument can either produce only the counter-noise, add it to the other hearing device functions or be used solely as a hearing aid.
Ace is based on Siemens' new hearing instrument platform Micon. This new chip platform offers numerous sound and feature improvements to personalize the devices. Specifically, Micon enables three innovations:
Ace is TÜV-certified according to the IP-67 standard and is thus verified as especially robust. Furthermore, it offers numerous possibilities to individualize its appearance. Should the hearing device wearer's taste in colors change, the housing can be easily and quickly replaced by a hearing aid professional. There are a total of ten different colors to choose from - from subtle beige to shades of gray and silver, as well as classic hair colors (black, golden blonde, sandy brown) all the way to modern white or an elegant black-silver combination.
Launched in November 2011 by the Siemens Healthcare Sector, "Agenda 2013" is a two-year global initiative to further strengthen the Healthcare Sector's innovative power and competitiveness. Specific measures will be implemented in four fields of action: Innovation, Competitiveness, Regional Footprint, and People Development.
Further information and press pictures are available online at http://www.siemens.com/press/euha
The Siemens Healthcare Sector is one of the world's largest suppliers to the healthcare industry and a trendsetter in medical imaging, laboratory diagnostics, medical information technology and hearing aids. Siemens offers its customers products and solutions for the entire range of patient care from a single source – from prevention and early detection to diagnosis, and on to treatment and aftercare. By optimizing clinical workflows for the most common diseases, Siemens also makes healthcare faster, better and more cost-effective. Siemens Healthcare employs some 51,000 employees worldwide and operates around the world. In fiscal year 2011 (to September 30), the Sector posted revenue of 12.5 billion euros and profit of around 1.3 billion euros. For further information please visit: http://www.siemens.com/healthcare
The products mentioned here are not commercially available in all countries. Due to regulatory reasons their future availability cannot be guaranteed. Please contact your local Siemens organization for further details.
Reference Number: H20121035e
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